NOW and its sister feminists grabbed headlines recently, denouncing CBS for deciding to air a pro-life ad during the Super Bowl. The planned ad, sponsored by Focus on the Family, features Heisman Trophy winner Tim Tebow and his mom, Pam. She shares her personal choice to give life to her now-famous son, in spite of serious pregnancy complications and the dire predictions that followed.
For those who don’t know their story, here’s the short version: The Tebows were missionaries in the Phillipines when Tim’s mom, Pam, become pregnant with Tim, her fifth child. Pam contracted amoebic dysentery, fell into a coma, then recovered, aided by medicines that posed serious risks to her unborn child. Doctors advised her to abort. She refused—a decision that 20 years later has made the Florida Gators very, very happy. Their quarterback is, some argue, the most talented football player ever.
What’s not to like about that story? Pam Tebow, a generous soul serving the poor, loved her own son unconditionally even before he was born. She was willing to accept unknown burdens in order to give her son life. What she didn’t foresee was that her son would use his life not only to glorify God on the football field, but also to share his Christian faith with friendly authenticity at every moment. (He even writes Scripture verses in the anti-glare smudges under his eyes while he plays.) I watched Tim at the Heisman Trophy awards this year, before news of this commercial ever came out. He was humble, sincere, and unabashed in his faith--complimenting his fellow athletes and delighting more in building relationships with them than in the prospect of fame and fortune as Heisman winner.
It’s a powerful story--about a woman whose decision to respect her child’s life brought blessings to all involved, including the woman herself. Which is why the other side doesn’t like it.
NOW and its pal, the Women’s Media Center, take offense at the ad, calling it an affront to women, especially those who have had abortions—by some estimates up to one-third of all women. “They say they’re about family but only if it’s their style of family. They say they’re about faith, but only if it’s their style of faith,” said Jehmu Greene, President of the Women’s Media Center, on Fox & Friends. Jim Daly, Focus on the Family’s new President, counters that the intent of the ad is simply to “inspire moms to think about the decisions before them.”
Now a new chant swells from the feminist corner—this isn’t about abortion after all, it’s about football. The ad, they say, is divisive and ruins the chili and beer camaraderie of the day. “[S]ports fans want the Super Bowl to remain about football,” and a 30 second ad is not the place for a “nuanced discussion of women’s reproductive health.” My, how things change. Imagine…Raging feminists now love the Super Bowl! Remember the canard from a few years back…that the testosterone-heavy Super Bowl spawned an aggressive spike in wife-beatings? That was then, I guess.
And this is now. In a sure sign of desperation, feminist attorney and publicity shark Gloria Allred has threatened to file a complaint over the ad, claiming it is “misleading advertising.” Allred, who threatens lawsuits as predictably as the sun rises, shrills her latest: "If this ad airs and fails to disclose that abortions were illegal at the time Ms. Tebow made her "choice", then I intend to file a formal complaint of misleading advertising with those federal commissions." So there, Tim Tebow. Take that.
These feminists want action. They’re angry women. Rage drips from their media campaign against the Tebow ad: “Check out our newly updated campaign page, where we are encouraging people to send in their videos of what C-B-S stands for (”Corporate Bias Sucks”).”
They are pulling out all the stops to pressure CBS to cancel the ad. And CBS might indeed cave, now that they can hide under the fig leaf of Allred’s “misleading ad” claim.
Life-loving ladies, let CBS hear from you. Tell them that a positive, life-affirming message IS what the Super Bowl is all about because it’s what America is about. Life is good.
And when you’ve sent your email to CBS, I hope someone will please give Gloria Allred a beer. It’s time for her to chill out, pop the top, and enjoy the game. It is the Super Bowl, after all. And LIFE is good.
A toast to Tim Tebow and his Mom!