Religious pages on Facebook attract significant engagement and pages about Jesus and the Bible recently beat out pop stars like Justin Bieber and Lady Gaga in attracting user activity.
The “Jesus Daily” page led user activity rankings, with nearly 2.3 million interactions in the week of May 9 to May 15, the social media analysis site AllFacebook.com reported. The page broadcasts daily devotional material, including the words of Jesus from the Bible.
Over 900,000 interactions took place on the page for “The Bible,” which was second-highest in the rankings. It too shares daily Bible quotations.
The Spanish-language page “Dios Es Bueno!” ranked ninth in user interactions, with nearly 460,000 in the week monitored by AllFacebook.com.
A page titled “Jesus Christ” came in 16th with almost 316,000 interactions, ahead of the NBA.
Other high ranking pages included sports teams, pop culture stars, and prominent figures from around the world.
Facebook pages can be created by individuals or organizations to spread information to followers. According to Facebook statistics, there are over 900 million interactions with pages, groups, events and community pages on the site each month.