Loading
Tebow Super Bowl ad airs after controversial run-up

.- The much-discussed Super Bowl ad about college star quarterback Tim Tebow and his mother Pam aired on Sunday. It encouraged viewers to celebrate life and family. The ad showed Pam Tebow holding a baby photo of Tim.

“I call him my miracle baby,” she says. “He almost didn't make it into this world. ... you know, with all our family's been through, we have to be tough.”

She is then pushed off-screen as she is forcefully tackled by her son, the outgoing quarterback of the University of Florida.

“Timmy!” she says, returning to the screen unaffected. “I'm trying to tell our story here!”

“You still worry about me, Mom?” asks Tim Tebow.

“Well, yeah,” Pam Tebow replies. “You're not nearly as tough as I am.”

The ad bears the tagline “Celebrate Family. Celebrate Life” and directs viewers to the website of Focus on the Family, the ad’s sponsor. The website contains more about the Tebows’ story and other pro-life and pro-family messages.

Reports before the ad’s broadcast focused on Pam Tebow’s decision not to abort her unborn son despite her life-threatening condition and her doctors’ advice. Many pro-life groups rallied around the Tebows, while some pro-abortion groups criticized CBS for accepting the ad.

The New York-based Women’s Media Center, which led the protest, had billed the unbroadcast ad as an “attack on choice” that tried to “dictate morality” and risked women’s health by encouraging them to ignore medical advice.

Despite the ad’s message, National Organization for Women (NOW) president Terry O'Neill claimed the ad glorified violence against women because it showed Tebow tackling his mother.

“I am blown away at the celebration of the violence against women in it,” she said, according to the Los Angeles Times. “That's what comes across to me even more strongly than the anti-abortion message. I myself am a survivor of domestic violence, and I don't find it charming. I think CBS should be ashamed of itself.”

Charmaine Yoest of Americans United for Life told the Los Angeles Times that the ad showed the “increasing sophistication of the pro-life movement.”

“Focus on the Family has really been strategic. They went with the old adage 'Less is more,' and they put a positive message out there.”

Marjory Dannenfelser of the Susan B. Anthony List said the ad was “so benign.”

“It's a story of a mother's strength,” she commented.

Ordinary people have also weighed-in on the ad. As of Monday afternoon, almost 250,000 people had joined a Facebook group titled “Support Tebow’s Super Bowl Ad.”


Ads by AdsLiveMedia(What's this?)

* The number of messages that can be online is limited. CNA reserves the right to edit messages for content and tone. Comments and opinions expressed by users do not necessarily reflect the opinions or beliefs of CNA. CNA will not publish comments with abusive language, insults or links to other pages

RESOURCES »

Ads by Google (What's this?)

Featured Videos

Testimony of young Indian who met Pope in Korea
Testimony of young Indian who met Pope in Korea
Preparations of the Closing Mass of 6th Asian Youth Day
Missionary of Charity, Korea
Testimony of Christian Love during Pope's Visit to Korea
Religious Sisters in South Korea react to Pope Francis kissing a baby
Warm atmosphere during Holy Mass at Daejeon World Cup Stadium
Images inside Pope Francis flight to South Korea
The tombs of the early Christians
Missionaries of Africa, called "the White Fathers"
Italian youth give testimony after mission to Peru
Interview with Iraqi Ambassador to the Holy See on the persecution of Christians
New book 'The Vatican unknown'
A Look at India from Rome
3D Church mapping
#PAUSEforPeace Initiative
Dedicating art to San Juan de la Cruz
A state without territory elects new government
The renewal of the Legionaries of Christ
Presentation of the book "The Pastor"
Synod on the Family October 2014
Aug
20

Liturgical Calendar

August 20, 2014

Saint Bernard, Abbot and Doctor of the Church

All readings:
Today »
This year »

Catholic Daily

Gospel of the Day

Mt 19:23-30

Gospel
Date
08/19/14
08/18/14
08/17/14

Daily Readings


First Reading:: Ezek 34: 1-11
Gospel:: Mt 20: 1-16

Saint of the Day

St. Bernard de Clairvaux »

Saint
Date
08/18/14
08/17/14

Homily of the Day

Mt 19:23-30

Homily
Date
08/19/14
08/18/14
08/17/14

Ads by AdsLiveMedia.com

Ads by AdsLiveMedia.com
     HTML
Text only
Headlines
  

Follow us: