Madrid, Spain, Mar 21, 2017 / 14:19 pm
A recent video ad released by the Down Federation seeks to increase awareness of persons with Down syndrome.
Through a series of videos and photographs, the campaign seeks to challenge the prejudices faced by persons affected by disability, noting that "with appropriate supports, they can carry out any goal that is proposed."
The campaign was launched in advance of World Down Syndrome Day, which is celebrated all over the world on March 21, and aims to "increase social awareness regarding people with this intellectual disability."
In the video, four famous Spanish actors – Jordi Rebellón, Vanesa Romero, Eva Isanta and Jesús Olmedo – sit with their eyes closed in front of people with Down syndrome. Little by little, they open their eyes, and break away from the "prejudices, stereotypes, doubts, misgivings and appearances" that the video says "create an invisible blindfold that prevents one from seeing reality."