Federal Authority for Communications argues that broadcasting the ad
goes against the prohibition for religious commercials or propaganda on
public as well as private networks.
This comes as
the lower House in the Swiss parliament is drafting a new law to
prohibit any commercials with a religious character even on private
networks. The bill would also ban ads for liquor and tobacco.
Cat Medien AG,
the producer of the ad and owner of the weekly paper “Sonntag”, said
the prohibition is absurd, equating religious propaganda with liquor or
tobacco. To counter this, the agency is allowing people to see the
commercial on the Internet through the link below.
Before viewing it, a warning is given: “Be Careful, do you really want to see a video that’s prohibited by federal authority?”
Federal Authority for Communications (Bakom) in Switzerland has
prohibited the broadcasting of a short TV ad for the Catholic Newspaper
“Sonntag” (Sunday) on its national public TV networks such as RTL and